WEB DESIGNING IN TRICHY
Web design:
Web design encompasses many different skills and disciplines in the production and maintenance of websites. The different areas of web design include web graphic design; interface design; authoring, including standardised code and proprietary software; user experience design; and search engine optimization. Often many individuals will work in teams covering different aspects of the design process, although some designers will cover them all.[1] The term web design is normally used to describe the design process relating to the front-end (client side) design of a website including writing mark up. Web design partially overlaps web engineering in the broader scope of web development. Web designers are expected to have an awareness of usability and if their role involves creating mark up then they are also expected to be up to date with web accessibility guidelines.
The start of the web and web design
In 1989, whilst working at CERN Tim Berners-Lee proposed to create a global hypertext project, which later became known as the World Wide Web. Throughout 1991 to 1993 the World Wide Web was born. Text only pages could be viewed using a simple line-mode browser.[2] In 1993 Marc Andreessen and Eric Bina, created the Mosaic browser. At the time there were multiple browsers however the majority of them were Unix-based and were naturally text heavy. There had been no integrated approach to graphical design elements such as images or sounds. The Mosaic browser broke this mould.[3] The W3C was created in October 1994, to "lead the World Wide Web to its full potential by developing common protocols that promote its evolution and ensure its interoperability."[4] This discouraged any one company from monopolizing a propriety browser and programming language, which could have altered the effect of the World Wide Web as a whole. The W3C continues to set standards, which can today be seen with JavaScript. In 1994 Andreessen formed Communications corp. That later became known as Netscape Communications the Netscape 0.9 browser. Netscape created its own HTML tags without regards to the traditional standards process. For example Netscape 1.1 included tags for changing background colours and formatting text with tables on web pages. Throughout 1996 to 1999 the browser wars began, as Microsoft and Netscape fought for ultimate browser dominance. During this time there were many new technologies in the field, notably Cascading Style Sheets, JavaScript, and Dynamic HTML. On a whole the browser competition did lead to many positive creations and helped web design evolve at a rapid pace
Evolution of web design
In 1996, Microsoft released its first competitive browser, which was complete with its own features and tags. It was also the first browser to support style sheets, which at the time was seen as an obscure authoring technique.[5] The HTML markup for tables was originally intended for displaying tabular data. However designers quickly realized the potential of using HTML tables for creating the complex, multi-column layouts that were otherwise not possible. At this time, as design and good aesthetics seemed to take precedence over good mark-up structure, and little attention was paid to semantics and web accessibility. HTML sites were limited in their design options, even more so with earlier versions of HTML. To create complex designs, many web designers had to use complicated table structures or even use blank spacer .GIF images to stop empty table cells from collapsing.[6] CSS was introduced in December 1996 by the W3C to support presentation and layout; this allowed HTML code to be semantic rather than both semantic and presentational, and improved web accessibility, see tableless web design.
2001—2012
Since the start of the 21st century the web has become more and more integrated into peoples lives, as this has happened the technology of the web has also moved on. There have also been significant changes in the way people use and access the web, and this has changed how sites are designed.Modern browsers
Since the end of the browsers wars there have been new browsers coming onto the scene. Many of these are open source meaning that they tend to have faster development and are more supportive of new standards. The new options are considered by many to be better that Microsoft's Internet Explorer.New standards
The W3C has released new standards of HTML (HTML5) and CSS (CSS3), as well as new JavaScript API's each as a new but individual standard. However, while the term HTML5 is only used to refer to the new version of HTML and some of the JavaScript API's, it has become common to use it to refer to the entire suite of new standards (HTML5, CSS3 and JavaScript)Typography
Web designers may choose to limit the variety of website typefaces to only a few which are of a similar style, instead of using a wide range of typefaces or type styles. Most browsers recognize a specific number of safe fonts, which designers mainly use in order to avoid complications.Font downloading was later included in the CSS3 fonts module and has since been implemented in Safari 3.1, Opera 10 and Mozilla Firefox 3.5. This has subsequently increased interest in web typography, as well as the usage of font downloading.
Most layouts on a site incorporate negative space to break the text up into paragraphs and also avoid center-aligned text.[12]
Motion graphics
The page layout and user interface may also be affected by the use of motion graphics. The choice of whether or not to use motion graphics may depend on the target market for the website. Motion graphics may be expected or at least better received with an entertainment-oriented website. However, a website target audience with a more serious or formal interest (such as business, community, or government) might find animations unnecessary and distracting if only for entertainment or decoration purposes. This doesn't mean that more serious content couldn't be enhanced with animated or video presentations that is relevant to the content. In either case, motion graphic design may make the difference between more effective visuals or distracting visuals.
Quality of code
Website designers may consider it to be good practice to conform to standards. This is usually done via a description specifying what the element is doing. Failure to conform to standards may not make a website unusable or error prone, but standards can relate to the correct layout of pages for readability as well making sure coded elements are closed appropriately. This includes errors in code, more organized layout for code, and making sure IDs and classes are identified properly. Poorly-coded pages are sometimes colloquially called tag soup. Validating via W3C[7] can only be done when a correct DOCTYPE declaration is made, which is used to highlight errors in code. The system identifies the errors and areas that do not conform to web design standards. This information can then be corrected by the user.[13]Homepage design
Usability experts, including Jakob Nielsen and Kyle Soucy, have often emphasised homepage design for website success and asserted that the homepage is the most important page on a website.[14][15][16][17] However practitioners into the 2000s were starting to find that a growing number of website traffic was bypassing the homepage, going directly to internal content pages through search engines, e-newsletters and RSS feeds.[18] Leading many practitioners to argue that homepages are less important than most people think.[19][20][21][22] Jared Spool argued in 2007 that a site's homepage was actually the least important page on a website.[23]In 2012 and 2013, carousels (also called 'sliders' and 'rotating banners') have become an extremely popular design element on homepages, often used to showcase featured or recent content in a confined space.[24][25] Many practitioners argue that carousels are an ineffective design element and hurt a website's search engine optimisation and usability.
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